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Should you bank on your network? Relational and positional embeddedness in the making of financial capitalINSEAD, France, shipilov{at}insead.edu This study explores the mechanisms through which relational embeddedness affects the performance of banks in syndication networks formed in the Canadian investment banking industry. I argue that banks have a choice between building embedded network ties that are overlaid with social context and arms-length ties that facilitate individual competition. Contrary to the arguments advanced in previous studies, I propose that maintaining a mix of arms-length and embedded relationships represents a disadvantageous network strategy. Such strategy not only simultaneously exposes investment banks to competition from their peers, relying primarily upon embedded or arms-length ties, but also sends confusing signals about banks networking behavior. I also propose that the link between relational embeddedness and performance is moderated by banks positional embeddedness, reflected in their status, and find that banks of higher status extract greater benefits from maintaining embedded ties, as compared with banks of lower status.
Key Words: embeddedness investment banking networks status
Strategic Organization, Vol. 3, No. 3,
279-309 (2005) |
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